Google has filed a patent that could revolutionize how we retrieve information from our personal digital history using natural language. Learn how this innovation uses browsing, email, and voice queries to help users find what they vaguely remember.
Learn why Google’s disavow tool isn’t part of regular SEO maintenance and when you should actually use it. Discover the truth about "toxic backlinks" and why most sites don’t need to worry about them.
Discover how Google’s AI Overviews are transforming SEO by favoring deep, specialized content over homepages. Learn why optimizing inner pages and updating older posts is now essential for visibility in AI-driven search.
Google warns against filler content that frustrates users and hurts SEO. Learn why quality matters more than word count, what the new guidelines say, and how to create content that ranks by delivering real value upfront.
Learn how to guide Google in choosing the right canonical URL with tips from Google's John Mueller. Discover effective methods like redirects, rel=canonical tags, and internal linking to ensure your preferred page is prioritized, and troubleshoot common canonicalization issues to improve SEO.
Explore Google’s new guide on Google Trends for SEO insights. Learn to monitor trends, prioritize content, research keywords, analyze competitors, and track brand awareness. Perfect for search marketers at any level.
Google's John Mueller offers insights on diagnosing multi-domain crawling issues, highlighting shared infrastructure as a common cause. Learn how to investigate using Google Search Console, monitor CDN performance, and prevent disruptions from impacting search visibility and content indexing.
Google's updated favicon guidelines recommend higher-resolution images of at least 48x48 pixels for better search result display. Ensure your favicon meets the new standards to improve site visibility and user engagement.
Google has updated its URL parameter guidelines, emphasizing the use of equal signs and ampersands for better crawling efficiency. This change helps prevent SEO issues like duplicate content and crawl waste. Developers should plan to migrate non-standard formats to avoid indexing problems.
Google will retire the sitelinks search box on November 21, 2024, due to declining usage. This visual change won’t affect search rankings or other sitelinks. Website owners don't need to take immediate action, as the change won’t disrupt SEO or trigger errors in Search Console.
Google’s John Mueller offers practical solutions for handling legacy AMP subdomains and managing crawl budgets. Learn how to efficiently redirect or remove old AMP URLs and keep your site optimized as you transition away from AMP, without worrying about crawl budget impacts for mid-sized sites.
Google’s John Mueller confirms that Core Web Vitals have a minimal impact on rankings. While improving performance boosts user experience, content quality is far more important. Smaller sites benefit from being able to implement changes faster, giving them an edge in SEO updates.
Google announces leadership changes as Prabhakar Raghavan steps down, with Nick Fox taking over Search and Ads. Raghavan transitions to Chief Technologist, while Fox leads the Knowledge & Information team, potentially accelerating AI integration and revisiting core search quality.
Learn how Google measures Cumulative Layout Shift (CLS), a key Core Web Vital that impacts user experience and SEO. Discover how CLS is calculated, why it matters, and how-to optimize your website for better performance and search visibility.
Google has updated its robots.txt policy, clarifying that unsupported fields will be ignored by its crawlers. Website owners should use only documented fields like user-agent, allow, disallow, and sitemap, while reviewing their existing files to ensure compliance with Google’s official guidelines.